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ResponsibleShopper.org Rates More Than 150 Top Consumer Companies, Exposes Big-Brand Abuses and Enlists Consumers in Cleaning Up Corporations
Expanded Web Site for Concerned Consumers “Connects the Dots” Between America’s Biggest Companies, Their Abuses and How to Create Real Corporate Responsibility.
July 30, 2008
Washington, DC -- Worried that your consumer dollars are rewarding bad corporations with problem practices? Concerned about greenwashing? Wish there was an easy way to get the dirt on America’s biggest companies before you buy something? Looking for a way to pressure consumer companies you patronize to get responsible and clean up their acts? For concerned consumers, the answer to those questions is the newly expanded ResponsibleShopper.org Web site (http://www.Responsibleshopper.org) operated by Co-op America. The expanded Responsible Shopper site relaunched at 1:30 p.m. EDT today (July 30, 2008).
ResponsibleShopper.org informs concerned consumers about problem corporate practices, action campaigns and ways to live greener in relation to more than 150 major consumer companies. In a major enhancement of the Web site, ResponsibleShopper.org now ranks companies in 27 industry categories from best to worst based on research focusing on such key issues as human rights, social justice, environmental sustainability and more.
In addition, to attention getting companies like WalMart and Exxon, major consumer companies ranked by the new ResponsibleShopper.org site include such brand-name corporations as McDonalds, Toyota, Coca Cola, Disney, Hanes, and General Electric. Companies are listed and ranked on ResponsibleShopper.org in the following categories: agribusiness; appliances; athletic wear; automobile; banking/financial; beauty and body care; beverage/water; big box retailer; booksellers; chemicals; cleaning products; clothing; coffee; computer/electronics; department stores; electric utilities; electronics; fast food; food; gas/oil; home improvement/building; Internet; mass media (TV, radio, film); supermarkets; tires; tobacco; and toys/games.
Co-op America Responsible Shopper Coordinator Victoria Kreha, said: “This is a major step forward for empowering concerned consumers who want plain facts and action-oriented solutions, not hyped-up advertising and glitzy greenwashing. Visitors to the revamped ResponsibleShopper.org site will be given considerably more information about how to use their economic clout to demand greater corporate responsibility and tips on how they can shift their spending to more responsible choices."
Co-op America Corporate Responsibility Programs Director Todd Larsen, said: “The Number 1 goal in expanding Co-op America’s ResponsibleShopper.org was to create the Web’s most powerful one-stop information resource for concerned consumers. The result is that ResponsibleShopper.org now provides you with the real story about abuses by well-known companies, gives you actions to promote corporate responsibility, and helps you green your life and world.”
The site is divided up into three sections by company and industry: “Learn” (get information); “Act” (join in campaigns to clean up corporate abuses); and “Live”/Go Green (shift spending to greener/fair-trade practices and companies).
Each company-specific profile in ResponsibleShopper.org contains a listing for consumer, investor, and community campaigns to end corporate abuse of workers, communities and the environment. The complete list of actions (sorted by industry and company) is available at: /programs/responsibleshopper/act_hub.cfm.
Examples of ResponsibleShopper.org corporate profiles include the following:
ABOUT CO-OP AMERICA
Co-op America (http://www.greenamerica.org) is the leading green economy organization. Founded in 1982, Co-op America provides the economic strategies, organizing power and practical tools for businesses and individuals to solve today's social and environmental problems. Co-op America’s green economy programs encourage corporate responsibility, tackle climate change, build fair trading systems, advance healthy, local communities, and provide green purchasing and investing information for families and businesses. To receive Co-op America’s popular publications, including Real Money and the National Green Pages, participate in Co-op America’s Green Business Conferences or Green Festivals, or to get its free e-newsletter, providing the latest green news, green discounts and opportunities to take action for a green economy, visit www.greenamerica.org, email email@example.com, or call at 800-58-GREEN.
CONTACT: Ailis Aaron Wolf, (703) 276-3265 or firstname.lastname@example.org.
EDITOR’S NOTE: A streaming audio replay of the news event will be available on the Web at http://www.responsibleshopper.org as of 6 p.m. EDT on July 30, 2008.
Please contact Todd Larsen by email