Imagine H20 will award $100,000 to the startup with the best business plan for efficiently handling and using water. The 2010 prize package includes cash and access to Imagine H2O's Incubator Program, which helps startups bring their winning ideas to market.
The contest's $100,000 prize will go to the startup with the winning solution for reducing the amount of energy used in water systems. That can include heating or cooling water, pumping it, transporting it and treating both water and wastewater.
"Opportunities for saving energy exist at every stage of the water cycle," Imagine H20's Director of Operations Scott Bryan said in a statement. "Many of these innovations could be attractive to all water users from utilities down to the individual consumer."
Imagine H20 will accept entries until November 15.