Sustainability for Strategic Growth

Start Date

Before COVID-19 hit, the market for sustainable goods boasted $2.65 trillion in revenue. We believe that over time that market will continue to grow – possibly at a greater rate than we’ve ever seen. Why? Because the door is wide open for sheer innovation from businesses with lower risks, economic and environmental resiliency, and positive social and health impacts. Those attributes are crucial to business success and to building brand loyalty. Sounds familiar? That’s sustainable business.

In this eye-opening session on Wednesday, May 27 at 1:00 PM ET, Green Business Network member and CEO of Mind Over Markets Carolyn Parrs will share:

  • Why integrating sustainability into your business model is critical to your company’s long-term value and longevity
  • Key trends and metrics in sustainable business that directly drive sales and give you a distinctive advantage in your product or service category
  • How effective messaging of your product or service’s sustainability attributes is essential to tapping into this $2.65 trillion market opportunity

With real-world case studies, this presentation is designed for business owners and leaders from organizations that are either actively integrating sustainability communications and messaging into their business strategy already — or just getting started. Attendees will walk away with both new insights and proven strategies they can take back to their teams for immediate implementation.

Registration is required to guarantee your spot.