Handmade, non-toxic baby furniture
In 2008, Nina Noori’s sister was pregnant with twins. At the time, the US had just recalled about 1.6 million cribs made in China—one of the largest recalls in US history.
“It was a scary time to shop for nurseries,” says Noori.
Her sister wanted all of her nursery products to be American-made. When the two of them went shopping for a crib, they found it surprisingly difficult to find stores selling baby and children products that were completely made in the US. Noori did some research, and when that effort still didn’t turn up much, she eventually started her own online store.
Today, that store, Baby Eco Trends, LLC, offers organic children’s and baby furniture: high-quality and nontoxic cribs, changing tables, rocking chairs, baby gear, and children’s mattresses and furniture, handmade in the US from wood from sustainably managed forests, certified by the Forest Stewardship Council (see p. 125).The company also offers fair trade and organic toys, as well as art and lamps geared to children’s rooms.
Noori says she grew up in a house full of antiques and vintage furnishings. In that environment, she learned to appreciate well-made product designs that combine beauty and simplicity—and that’s the aesthetic she brings to Baby Eco Trends.
The company’s suppliers are a select group of expert Amish woodworkers from across the US who handcraft most of the items. Amish furniture, Noori says,“has always meant superior quality and designs that hold up over time.”
She says that she has formed solid relationships with all of the Amish woodworkers: “We personally visit them periodically and have become familiar with their production teams. We can ensure that there are no sweatshops.”
She proudly notes that all Baby Eco Trends products are made in the USA, which helps bolster American workers and economies.
“To me, American-made products symbolize the health and well-being of our communities,” she says. “Our products are made to last and are produced by neighbors. The dollars stay in our communities, and are not split up between multi-national corporations.”
Baby Eco Trends also has “a [strong] commitment to the environment,” says Noori. “We work tirelessly to find manufacturers and suppliers that have a proven track record of providing green products.”
For example, the store’s Amish baby cribs are made of wood from sustainably managed forests in the Midwest and in the northeast—100 percent US-made with no imported parts. Even the solid steel hardware and mattress springs come from a US manufacturer.
While Noori and her sister had a hard time finding a US-made crib years ago, demand for Baby Eco Trends’s US-made sustainable cribs has been rising exponentially. The company’s sales have had double and triple increases from year to year, as more and more parents look for safe, healthy options for their children’s bedrooms and toy rooms.
“If we keep being honest with our community and shed light on the steps we take to create an environmentally responsible business, we [feel we] will always prosper,” says Noori.